BRAWCHA
Travelogue
01
Introduction
Join us on a meaningful journey beyond mere travel; it's about breaking down barriers and embracing inclusivity. This narrative tells stories of Malaysian 'wheelchair travelers,' individuals overcoming challenges, and seasoned adventurers sharing their triumphs. According to Malaysia's Department of Social Welfare Statistics Report 2022, there are close to 250,000 physically impaired individuals registered in the country. It is believed the majority of them rely on wheelchairs. This staggering statistic emphasises the critical need for accessible travel experiences in Malaysia. Get ready for a transformative journey that redefines what exploration means in a society striving for inclusivity.
02
Concept
At the heart of our goal is a simple yet powerful idea—accessibility isn't just for a few; it's for everyone. Wheelchair-friendly spaces are an excellent addition but a statement of welcoming all. Our focus goes beyond physical convenience; it's about venturing and exploring touristy places that make everyone feel at home wherever they go, promoting a belief in progress that includes everyone.
03
Mission
We're on a mission to explore popular destinations in Malaysia, paying close attention to what makes these places accessible. It's not just about making things easier; it's about making people aware of why wheelchair-friendly spaces matter. We aim to shift how we think about these enhancements — not just as conveniences but as something everyone should care about.
04
Impact
The impact we aim for reaches beyond individuals with disabilities. It sparks healthy competition among places to be more inclusive. When one spot embraces accessibility, it creates a chain reaction, inspiring others to follow suit. Our aim isn't just about physical changes but changing how society thinks. A bit more awareness can lead to significant policy changes, creating a culture where everyone can thrive without unnecessary obstacles.
Program Format
BRAWCHA adopts a unique and immersive travelogue format, spotlighting the experiences of a traveler who navigates the world from a wheelchair.
This innovative program delves into the intricacies of each journey, offering a firsthand account of the challenges and triumphs encountered along the way. The narrative unfolds through a captivating blend of visual storytelling, engaging interviews, and insightful commentary.
Viewers will witness breathtaking landscapes and vibrant cultures and gain a profound understanding of the daily realities faced by individuals with disabilities (OKU). Through the lens of the featured wheelchair traveler, the program captures the essence of exploration and adventure while shedding light on the importance of creating inclusive spaces for all.
BRAWCHA is committed to showcasing the beauty of diverse destinations, from popular tourist hubs to hidden gems, all while emphasizing the significance of accessible travel. The format seamlessly weaves personal experiences, cultural insights, and practical tips, creating a dynamic and informative narrative that resonates with audiences of all backgrounds. Join us on this groundbreaking travelogue, where each episode unfolds a new chapter in the journey towards a more inclusive and understanding world.
